In 2012, I worked directly with Teva to write, design, direct and produce a campaign featuring their athletes and 2013 line of shoes. All on a “shoestring” budget. This film features Brad Ludden, world-renowned Kayaker and philanthropist. Go deeper into the story here.

“Live Better Stories” Print Campaign featuring Teva athletes and their real stories.

An extension of the print campaign featuring hero products and Teva consumer stories.


Director/AD/CW/Designer/Producer: Dustin Smith
Photographer/Cinematographer: Dwight Eschlimann
Retouching: Dwight Eschlimann/Brooke Rogers
Music/Sound Design/Mix: Roger Lima, White Noise Lab
Editorial: Brian Lagerhausen
VFX: Eric Pascua
VO Record: One Union Recording
Client: Teva, The Deckers Corporation

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